|A boy would not pick this up!|
Now what? I'm seeing more YA paranormal books with strong female leads. I still see vampires, but now I'm noticing other creatures of mythology like trolls and even evil unicorns being featured. Aren't we sick of vampires yet? Geez!
It looks like the second wave of authors might be capitalizing on the popularity of a genre - a genre that might seem new, but it's really not. Writers are taking it to the next level with stronger, more defined female leads. Romance is such a necessity within this genre, but maybe less love triangles. Despite the difference, they will stil draw comparisons to Twilight.
Personally, I wonder if we're leaving out young male readers in the current YA paranormal frenzy. I remember not really finding a whole lot for me when I was in high school - other than Robert Cormier and maybe Richard Peck. If a book looked like it was targeting girls, I wouldn't touch it. On the other hand, girls read "boy" books all the time. Double-standard, I know.
I don't have any stats, but I'm pretty sure girls buy more books than guys. Authors can go ahead and create a great book geared exclusively for girls - plaster a gorgeous svelte woman on the cover and the sales will still come. They don't need boys to buy their books.
Adolescent female readers are much more likely to pick up a book that looks more "masculine" than a guy picking up a novel with a hot chick and muscular leading man on the cover. Just a personal observation. A girl is more likely to read Westerfield's Leviathan than a boy is going to check out Moulton's Angelfire. Just sayin'!
Many girls liked Harry Potter because of the character of Hermione. They had no problem with the cover and title depicting a geeky looking boy with glasses. But if J.K. Rowling had called the book "Hermione Granger" and plastered the covers with a girl, I highly doubt you'd have nearly as many boys reading it. Why?
I guess it's the same reason it's cool for a girl to wear a guy's jacket.